Fair trade has become so much more than a commerce model: it’s now a social movement in its own right, as a growing number of people choose products characterized by a commitment to improving conditions for vulnerable producers around the world.

Entoto Beth Artisans is proud to be part of this movement. Incorporating the principles of fair trade into the very core of our operations from day one is more like a happy accident, rather than astrategic decision.

At the outset, we wanted to do right by the artisans. That has always been our main goal. As we formed our company in this mission, we soon saw that many of our guiding principles aligned erfectly with those of the fair trade movement.